by Jesse Lahey | Mar 31, 2014 | Blog
If you’ve created a great little coffeeshop, how do you expand and put your coffeeshops in cities around the world without watering down what makes your coffeeshop great? That’s a question that Starbucks certainly struggled to answer. Or, if you have a key practice or...
by Jesse Lahey | Mar 14, 2014 | Blog
Employee Gamification: the use of game-inspired tactics to engage employees. As I discussed in The Four Game Drives, designing gamification that targets the E.A.S.I. Game Drives is more likely to make people want to engage and to stimulate the right thoughts and...
by Jesse Lahey | Feb 25, 2014 | Blog
Employee Gamification: the use of game-inspired tactics to engage employees. In Killer Gamification: Targeting the Drives That Make People Want to Engage, I identified and explained the science behind three core game drives: Achieve, Socialize, and Impact. In...
by Jesse Lahey | Feb 17, 2014 | Blog
Employee Gamification: the use of game-inspired tactics to engage employees. The tech research firm Gartner made headlines in late 2012 when it predicted that 80% of current gamified applications would fail to meet business objectives — due to poor design, ineffective...
by Jesse Lahey | Jan 19, 2014 | Blog
Earlier this month, the non-profit research group RAND Corporation released yet another study questioning the return on investment (ROI) of workplace wellness. The study found that wellness can improve employee health and reduce costs, if the employer strategically...
