Designing Game Actions to Target the Four Game Drives

Designing Game Actions to Target the Four Game Drives

Employee Gamification: the use of game-inspired tactics to engage employees. As I discussed in The Four Game Drives, designing gamification that targets the E.A.S.I. Game Drives is more likely to make people want to engage and to stimulate the right thoughts and...
The Four Game Drives: E.A.S.I. Gamification

The Four Game Drives: E.A.S.I. Gamification

Employee Gamification: the use of game-inspired tactics to engage employees. In Killer Gamification: Targeting the Drives That Make People Want to Engage, I identified and explained the science behind three core game drives: Achieve, Socialize, and Impact. In...

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