by Joe Sherwood | Jul 15, 2015 | Engaging Leader
Podcast: Play in new window | Download What does yawning have to do with influencing people to take action? If you yawn, you trigger “mirror neurons” in most other people, which affect their brain activity and influence them to yawn too. And mirror neurons don’t...
by Jesse Lahey | May 13, 2015 | Blog
We are not thinking machines. We are feeling machines who think. ~Richard Restak, George Washington University neurology professor As leaders, we need to make emotional connections with our target audience if we hope to influence their thoughts and actions. One very...
by Jesse Lahey | May 6, 2015 | Blog
As you probably already know, yawns are contagious. Right now, the image below is causing many of you to feel the need to yawn. This even works with animals. A study by the University of London observed that 21 of 29 dogs yawned when a stranger yawned in front of...
by Joe Sherwood | Jul 14, 2014 | Engaging Leader
Podcast: Play in new window | Download Back in episode 89, about the Power of Brevity, we discussed why brevity works and provided four tips for being brief yet powerful. In these tips, clarity leads to brevity, and vice versa. Now, contrast that with most of the...
by Joe Sherwood | Jun 2, 2014 | Engaging Leader
Podcast: Play in new window | Download Some of the most memorable speeches and documents have been much shorter than the norm. Abraham Lincoln’s Gettysburg Address was only 2 or 3 minutes long, and we remember it much better than the other speaker that day, Edward...